LuLu Jo Jewelry

Brandy Good-Fair calls her handmade jewelry business a “God thing.” It began with her mother, a longtime jewelry maker, teaching her to make wire wrapped rings last year.

“When she showed me the wire, I was hooked,” Good-Fair said.

She immediately picked up the hobby for herself and began developing her own style. She has since expanded her product line to include necklaces and bracelets. Good-Fair named her business Lulu Jo Jewelry after a nickname given to her by her husband — Brandy-Lu, which eventually became Lulu Jones when Lolo Jones rose to Olympic fame.


It’s no wonder that Good-Fair enjoys jewelry-making so much. She has always been skilled at working with her hands; she played trumpet while in school in her hometown of New Albany, Miss., and even earned a sign language interpretation degree from ICC. Currently, Good-Fair lives in Tupelo, Miss., with her husband. She works at Belk Department Store and leads a Bible study for The Orchard Methodist Church.

Good-Fair sells her designs at Shabby Chic Boutique in Tupelo, and also has a children’s line that can be found at Lollipop Boutique in Tupelo. Her children’s line is named Fairy Godmother in honor of her goddaughter, who always called Good-Fair that.


“I have gotten so much encouragement from my family, friends and co-workers,” she said. “I really haven’t had to put too much effort into getting them seen.”

She describes her style as a cross between artisan and glam. Most of her designs are made from brass and copper wire, which is affordable and an added benefit for customers with arthritis. While she does draw inspiration from popular jewelry brands like Ronaldo and Earth Grace, Good-Fair is continuously developing her own style, while intentionally keeping her pieces affordable.

“I like how everything is evolving. I am having a blast,” she said.


While Good-Fair crafts a bracelet or necklace, she prays for the person who will wear it, whether she knows the customer or not. Lulu Jo is more than business, it’s ministry. She has been commissioned to do several custom pieces, which have given her even better opportunities to connect with her buyers. One item, in particular, included preserved flowers from a funeral service. Good-Fair even takes it upon herself to make bracelets for friends who can use encouragement. One bracelet, which she calls “Jamie’s Journey,” was made for a former co-worker who was moving and starting a new job.

“The biggest part is being able to give God glory for my skills,” she said. “It’s amazing how he will use us if we let him.”




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